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Travel Planners of Scandinavia
Discover the Art Nouveau Fjord town of Alesund...

March 2009

Art Nouveau Fjord town of Aalesund

Alesund is the perfect place to explore some of Norway\'s most famous natural and cultural attractions. The town is very compact and excellent for walking explorations and interaction with Mother Nature and the World Famous Norwegian Fjords.
Come and explore Norway at its best!

Alesund was established as a municipality in 1838 and received town rights in 1848. 
At the turn of the century Alesund had reached new heights of prosperity, only to be reduced to ashes in the devastating fire that took place on January 23rd 1904. In less than 24 hours some 800 houses were destroyed and 10,000 rendered homeless.
After a period of planning, the town was rebuilt in stone, brick and mortar in Jugenstyle (Art Nouveau), the architectural style of the time.   Alesund\'s beautiful Art Nouveau architecture is known far and wide. The myriad of turrets, spires and beautiful ornamentation that give the town its distinctive character are like something from a fairytale.

Alesund has a unique place in Norwegian architectural history. Its international significance is confirmed through participation in a European network of Art Nouveau cities that includes, among other, Glasgow, Nancy, Vienna, Barcelona, Brussels and Riga.

Activity Suggestions

Deep-Sea Rafting

Speed and fun to the bird island Runde – Approximately 2 hrs.
A 2hrs of deep-sea rafting will provide you with a magnificent experience in nature. The excursion to Runde Birdisland allows you to discover a large variety of Norwegian flora and fauna. During peak season you will find more than 250 different species, among them the Puffin.

Deep Sea Fishing with Authentic Old fishing boats

Alesund is enclosed by sea on all sides, and we have a large number of good fishing spots at short distance from the city. Our captains will do their very best for you to have a great fishing experience in Alesund. The boats include equipment needed for fishing.

Day Cruise to the Hjørund & The Word Famous Geiranger Fjord

Hjørundfjord is one of the closest fjords considering Alesund as a starting point, only one hour away. Majestic mountains and deep fjords – spectacular and astonishing. The guest will truly enjoy this breathtaking fjord on a 2 hours cruise before docking close to the magnificent Union Øye Hotel. Lunch will be served here in nostalgic surroundings. The boat will come in close to the hotel, and the guests will just have to take a short walk. The group is picked up by a private coach for a 1 hour journey to the world famous Geirangerfjord, - now on UNESCO World Heritage List. At the mouth of this fjord – board a private fjord sightseeing boat for a 2,5 hour cruise. Geiranger is the crowing glory among Norway\'s fjord district\'s pearls of natural beauty. Majestic, snow-covered mountain peaks, beautiful and wild waterfalls, lush, green vegetation and the deep blue waters of the fjord - yes, it really is like something taken from a fairy tale. End back in Alesund. 

Visit to the Atlantic Sea Park Aquarium

Only a few minutes by car from the center of Alesund, where Breisundet meets the Atlantic Ocean, you can find Atlanterhavsparken, one of the largest saltwater-aquariums in northern Europe.
Here at Tueneset you will find an architectural gem, integrated into the coastal nature between ocean and land, officially opened by the Norwegian King and Queen in 1998. Here, the group can enjoy a Diving Show in the large fish tank!

Dinner Cruise Alesund

The group is picked up from the hotel by the privately chartered M/S Keiser Wilhelm for a short transfer cruise to the Devold Knitwear Factory.
The first factory customers were fishermen and fishery workers who had to perform in the harsh Norwegian coastal climate. Later, the great explorers Nansen, Amundsen and Ellsworth discovered the excellent properties of Devold fabrics. Devold is now the leading company within sports underwear, socks and insulating woolen clothing and is used on expeditions all over the world. Devold has a renowned collection of Norwegian knitwear with traditional patterns. Here the group will enjoy dinner in the Gourmet restaurant of Kølbuda (The Coal House). The house was previously used for storage of coal for the factory production. Today it is one of the coziest restaurants in Alesund.

Guided Walking tour through the Streets of Alesund

Indulge in the fascinating and unique architecture of this fjord city with its rich and dramatic history. Be amazed by the many imaginative decorations on the building facades! A walk through the town reveals a thriving urban environment and the picturesque Brosundet with its fishing boats.
A visit to the Alesund’s Museum is foreseen. The museum is beautifully situated right in the middle of the Alesund town center with excellent harbor view and overlooking the Museum Park. The museum building itself is originally from 1919, and still today its distinctive character shows signs of earlier times. Alesund’s Museum presents the town history in an exciting way through artifacts, photographs and paintings. A visit here will tell you all about the great town fire of 1904, and the reconstruction that gave Alesund its unique place in Norwegian architectural history. Take a walk around and explore the many exhibitions on fisheries and boats, and make a visit to the Fisheries Museum in town where you can learn more about this important part of Alesund\'s heritage. Alesund’s Museum has got exhibitions about the Second World War, and an old country store, that will make you feel like you have been whisked back in time. Study the impressive town model depicting Ålesund in the year 1898; this will give you insight into how the town looked before the devastating fire in 1904.

Visit the Art Nouveau Centre of Norway.

Jugenstilsenteret is the national center of Art Nouveau in Norway, and is part of the international Réseau Art Nouveau Network, together with nineteen other Art Nouveau cities.
The museum and visitor center is beautifully situated by Brodsundet sound, in Alesund, in a historical building that housed the Swan Pharmacy. In 1904 a fire left Alesund in ashes, and the city was rebuild in Art Nouveau style, locally known as Jugendstil. The rebuilding of Alesund created one of Europe’s most characteristic towns in Art Nouveau.
Jugendstilsenteret offers a fascinating insight into this Art Nouveau style in Alesund and internationally, by means of authentic interiors and objects, as well as captivating multimedia programs. The Art Nouveau Center has several permanent exhibitions and the building itself has some of the finest genuine Art Nouveau interiors in Norway. On the first floor you will find the beautiful dining room of pharmacist J.A.Øwre, which was carefully restored and will be set for a dinner party. The Swan Pharmacy shop with genuine Art Nouveau interiors forms the entrance of the museum.


For more information and program suggestions, please contact Harald Riisnaes, Travel Planners of Scandinavia at

Aalesund Town

Deep Sea Rafting

Deep Sea Fishing

Atlantic Sea Park Aquarium

Dinner Cruise Aalesund

Guided Walking tour

Visit the Art Nouveau Centre